AIGP Study Guide
Module 5: Existing Laws & AI · BoK III.B

Product Liability Foundations

Who answers when AI causes harm? Two regimes: fault liability (prove an action/inaction caused harm) and strict liability (no-fault - prove only defect plus causation). AI breaks these frameworks because attribution is hard and models are opaque; the open question is whether AI will be classified as a "product" at all.

Who answers when AI causes harm? Product liability law holds economic actors → retailers, distributors, manufacturers → responsible for product harm. Two regimes, two AI-shaped problems.

  • Fault liability → victims must prove an action or inaction by the product maker caused the harm (e.g. noncompliance with a product safety law, or negligence - failing to exercise due care). The maker must be at fault.
  • Strict liability → the no-fault regime; no need to prove wrongdoing, only that the product was defective and the defect caused the harm

Why AI breaks the old frameworks:

  • Attribution is hard → AI is autonomous and constantly evolving; ML systems learn patterns independently and generate outputs (like an autonomous vehicle's micro-decisions) without human direction, so harm may stem from behaviour that was virtually impossible to foresee when the system was built.
  • Complexity & opacity → deep learning models can be black boxes even to the engineers who built them, let alone courts trying to trace what caused the harm.
The US picture

Product liability is state-level law, shaped by court decisions, with little AI case law → ambiguity. Three claim types apply broadly → strict liability (prove harm from a defective product) · negligence (failure to exercise necessary care) · breach of warranty (failure to fulfil promises made about a product). The FTC has warned about unsubstantiated accuracy claims for biometric tools like facial recognition. The critical open question → will AI systems and services be classified as "products" at all?

Prepare accordingly → liability reaches third-party vendors plus organisations developing, using and deploying AI, including distributors and importers; litigation may force compensation and disclosure of sensitive AI information, so R&D teams must know the exposure and senior leadership must prioritise safe AI product development.

Key terms - quick answers

What is “Fault liability”?
Regime where victims must prove an action/inaction (e.g. negligence) by the maker caused the harm.
What is “Strict liability”?
No-fault regime: prove only that the product was defective and the defect caused the harm.
What is “Breach of warranty”?
US product-liability claim for failure to fulfil promises made about a product.